The ghost of Apple Card past

“On March 25th, Tim Cook unveiled Apple Card — ‘the future of credit cards,'” Ken Segall writes for Observatory. “‘WTF? Fiasco! Yet another Apple blunder! Has Tim Cook lost it? Steve Jobs would never do this!!'”
Apple’s physical laser-etched titanium Apple Card coming summer 2019
“Well… not so fast. The truth is, Steve Jobs actually did do this. At least he tried to,” Segall writes. “The proof is likely hidden in a secret vault buried deep inside Apple Park. Fortunately, it’s also right here on my archive drive.”
“The year was 2004… Steve thought the time was right for Apple to offer its own credit card. He would call it … (drum roll)… Apple Card,” Segall writes. “Alas, the Apple Card never saw the light of day. Steve worked to create a partnership with MasterCard, but apparently he couldn’t get the terms he wanted — so he pulled the plug.”
Read more in the full article here.
MacDailyNews Take: Apple Card. A great idea whose time has finally come!
SEE ALSO:
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Analyst: Apple Card to be a ‘significant player in the U.S. card market’ – April 4, 2019
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Survey shows iPhone users want the Apple Card – which could greatly increase Apple Pay usage – March 29, 2019
Apple Card: More than just a mere credit card – March 28, 2019
Apple Card’s fine print – March 28, 2019
Millions of dollars are being lost to Apple Pay fraud – Apple Card to the rescue! – March 27, 2019
Apple just revolutionized another industry with Apple Card – March 26, 2019
Introducing Apple Card, a new kind of credit card created by Apple – March 25, 2019