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Gurman: Apple not likely to face U.S. government mandates to make major App Store changes

lundi 7 février 2022, 14:55 , par Mac Daily News
A new big tech bill aimed at allowing an alternative to Apple’s App Store is unlikely to become law, Mark Gurman writes for his Bloomberg News newsletter.

Mark Gurman for Bloomberg News:

Influential lawmakers including Senators Amy Klobuchar, Richard Blumenthal and Chuck Grassley are pushing bills in Congress that, if enacted into law, could cost Apple billions of dollars per year and upend the App Store. But despite the threat that these bills pose, it seems unlikely they will become law anytime soon. pp
In other words, Apple, yet again, may come off mostly clean in the U.S. and not be forced to make any major App Store changes — at least in the near term…
For Congress to get these bills passed into law, several levels need to be cleared, and it’s unlikely that will actually happen. Let me break it down…

MacDailyNews Take: Again, even if these or other similar laws are passed in other countries, if developers like Spotify, Epic Games, and other wannabe App Store freeloaders want to advertise lower prices using Apple’s App Store, Apple should simply change In-App Purchase to “In-App Advertise” and charge a fee accordingly. We suggest it be 15% for developers making under $1 million per year and 30% for those making $1 million or more annually.

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