M3 Chip Family Boosts Performance for MacBook Pros and 24-inch iMac

Apple’s Scary Fast product announcement brought the M3, M3 Pro, and M3 Max chips out of the shadows, revealed updated 14-inch and 16-inch MacBook Pro models, and showed off a speed-bumped 24-inch iMac. And the whole thing was shot on an iPhone 15 Pro Max, albeit with an award-winning director, traditional video gear, and a large production team.