Apple China iPhone downturn expected to continue throughout 2024

Apple's iPhone sales in China will probably worsen throughout 2024, according to Jefferies analysts, with a double-digit decline forecast for sales in the country.Futian District, ShenzhenDespite the opinion of some analysts that Apple's being 'resilient' in China, the company's sales have still taken a knock. If analysts from Jefferies are to be believed, the downturn may continue further.According to a note released by Jefferies on Sunday and seen by Bloomberg, industry checks indicate that the rest of the mobile industry grew in December, while Apple endured a sluggish start for the iPhone 15 generation. It is claimed that the slower sales has resulted in a 30% year-on-year decline for the iPhone. Continue Reading on AppleInsider | Discuss on our Forums