Why Apple should make an OLED TV

Gene Munster’s ears just pricked up; welling up in his eyes, a misty look of longing. A writer over at What Hi-Fi? on Wednesday suggested that Apple should make an OLED TV.
Alastair Stevenson for What Hi-Fi?:
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This month there’s been a lot of talk about Apple’s latest “home cinema in a hand”, the new iPad Pro OLED… I can’t help but feel a slight feeling that, as cool as the new iPad Pro looks, Apple should go in a very different direction with its next device. Specifically, it should make a full-fat OLED TV.
The reason I’m saying my wish out loud is that Apple has done all the background work it needs to create a really good OLED TV.
First, there’s the existence of the Apple TV streaming box and Apple TV+ content platform. Apple TV boxes have consistently delivered great user experiences and picture quality whenever we’ve got them in for review… Despite its age the Apple TV 4K remains the best streaming box on the market, which is why it won a What Hi-Fi? Award in 2023.
Apple is also now firmly in the content creation business thanks to the arrival of its Apple TV+ subscription service. Apple is responsible for several brilliant shows including Ted Lasso and Masters Of The Air.
Third, Apple has a solid track record with picture quality… Apple knows how to make screens that are accurate to what the director intended. If Apple took the same approach to a TV that it did on these categories, it could make a great TV for any serious home cinema fan.
Fourth and finally, is the fact it’s already designing great home cinema audio products. The HomePod 2 has a stereo speaker functionality that lets you turn two of them into a cracking home cinema audio system.

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MacDailyNews Take: Would you buy an Apple 4K OLED TV? How much would you pay? We’d expect something like:
• 55-inch: $2,999
• 65-inch: $3,799
• 75-inch: $4,499
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