Apple’s WWDC25 video expected to seem muted vs. 2024’s Apple Intelligence vaporware video

It’s a battle between canned videos as Apple’s WWDC “keynote address” video is expected to underwhelm vs. the overhyped, and still-unfulfilled, promises touted in 2024’s Apple Intelligence vaporware video.
James Powell for USA Today:
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Apple’s Worldwide Developers Conference is less than a week away, though industry-watchers report that this year’s keynote may seem muted compared to 2024.
Last year’s edition was dominated by the announcement of Apple Intelligence features… [The] software announcements made last year rolled out slowly and AI upgrades to Siri and Swift Assist never materialized.
The week will kick off with a keynote event on Monday, June 9… Bloomberg’s Mark Gurman reported that Apple is preparing a modest rollout of artificial intelligence features, targeting WWDC 2026 to make a larger splash.
Apple will be changing its iOS naming system and will announce the shift at WWDC, according to Gurman.
The company will move from numbering operating system updates sequentially to numbering them by year in a manner similar to the way car models are identified. Under this system Apple appears set to roll out iOS 26, iPadOS 26, tvOS 26, macOS 26, watchOS 26 and visionOS 26. Gurman reported that the iOS [and the rest of Apple’s OSes] will see a major design overhaul along with the name change.

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MacDailyNews Take: It is, after all, Tim Cook’s beige, overpromising, underdelivering Apple.
“The world doesn’t need another Dell or HP. It doesn’t need another manufacturer of plain, beige, boring PCs. If that’s all we’re going to do, then we should really pack up now.” – Steve Jobs
Apple at WWDC 2025 will pull out all of the video production stops to trumpet its new look / renamed iOS, macOS, iPadOS, watchOS, tvOS, visionOS versions and hope it’s loud enough to drown out their screaming lack of AI and Siri progress, which they promised last year, yet mostly failed to deliver. In other words:

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[Thanks to MacDailyNews Reader “Fred Mertz” for the heads up.]
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