Tariffs will hurt, but Apple's foresight will keep earnings up

Investment bank Evercore says the impact of tariffs and App Store changes will be revealed in Apple's next earnings call, but expects the company to maintain some growth regardless.Apple earningsAhead of Apple's Q3 earnings report on July 31, 2025, Evercore continues its previous generally positive predictions, and is maintaining its price target of $250. That's despite this being the first full quarter where the impact of Trump's 'reciprocal' tariffs will have been felt.In a note to investors seen by AppleInsider, Evercore expects that the tariffs will not prevent Apple from having either the growth the market expects, or perhaps a little more. Its analysts say that is because of both modest improvement in China, and also how Apple worked before the quarter to mitigate against tariffs. Continue Reading on AppleInsider | Discuss on our Forums