Apple’s 2027 iPhone said to sport much thinner, brighter, longer-lasting, and more efficient display

Apple’s iPhone 17
A recent industry report suggests that Apple’s 2027 iPhone will feature a significantly thinner, brighter, and more efficient display, designed to enhance battery life and durability.
William Gallagher for AppleInsider:
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The new display is a development of OLED that Apple and others have been working on for at least three years. It removes the polarizing layer of OLED, which currently prevents light blurring across the screen.
According to ET News, the new design relies on Color Filter on Encapsulation (COE) technology. This is a filter that reduces reflection, and reportedly removes the need for the polarizing layer.
Consequently, a display using COE would be thinner, and it is said to also make for brighter screens. At present, the polarizing layer dims OLED screens, so more battery power is needed to compensate.
“Apple plans to apply COE to bar-type smartphones in 2027 to celebrate the 20th anniversary of the iPhone launch,” said an unspecified official in the industry.

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MacDailyNews Note: Samsung has already used COE in its Galaxy Z Fold 3, which was released in 2021, Gallagher reports. Samsung is expected to expand COE to the Samsung Galaxy S26 Ultra, due out in early 2026.

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