Euro eggheads call it: Facebook political ads do change voters' minds – and they worked rather well for Trump in 2016

'Brexit and the election of Donald might be largely due to the use of data analytics'
Not long after the US presidential election in November 2016, Facebook CEO Mark Zuckerberg said it was 'crazy' to think that Facebook ads swayed the vote. He was right, but only for supporters of Hillary Clinton.…