Microsoft is Testing Ads in Mail App For Windows 10 in Select Markets

Mark Wilson writes: Ads in your inbox. Sounds like something you'd expect from the likes of Google or Yahoo, but Microsoft appears to be about to get in on the act as well. And we're not talking about online ads in your Outlook.com account -- we're talking about ads in the Mail app that's included with Windows 10. A new report says that Microsoft is currently testing ads with Windows Insiders, so it could be just a matter of time before they spread wider. In a support page, spotted first by news outlet Thurrott, Microsoft says, 'Consistent with consumer email apps and services like Outlook.com, Gmail, and Yahoo Mail, advertising allows us to provide, support, and improve some of our products. We're always experimenting with new features and experiences. Currently, we have a pilot running in Brazil, Canada, Australia, and India to get user feedback on ads in Mail.' Update: ZDNet reports that Calendar app for Windows 10 is getting the same treatment.

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