Global Video Streaming Market is Largely Controlled by the Usual Suspects

An anonymous reader shares a report: Weeks after Steven Spielberg took a swing at Netflix and Hulu, the Hollywood legend had a change of heart about the medium, appearing at Apple's star-studded event to help the iPhone-maker launch a streaming service. The embrace comes as people are increasingly cutting their cable connections and moving to streaming services for their entertainment needs. Just last week, the Motion Picture Association of America (MPAA), a trade body that represents major Hollywood studios and Netflix, reported that video streaming services now have more subscribers worldwide (613.3 million users) than those with a cable connection (some 556 million users). Another disruption is nigh. Revenue generated by streaming services is set to surpass worldwide theatrical revenue this year, according to research firm Ampere Analysis. Media and technology companies are naturally fighting for a piece of that pie.

Here's a look at some of the biggest rivals, the markets they operate in, and how they are trying to win customers. At the top of the list is Netflix, which began offering a streaming service in 2007, long before most companies even considered getting in the ring. This gave Netflix enough breathing room to bulk up its content catalog through licensing deals with cable networks and content studios. Twelve years later, Netflix has amassed 139 million subscribers in over 190 nations and territories. Following in Netflix's footsteps is Amazon, which has also made its Prime Video streaming service available in over 190 nations and territories. While YouTube is the most-consumed video streaming app in most markets, Netflix is leading in revenue worldwide. As of 2018, Netflix generated more revenue than any other video streaming service -- and in some cases, more than any app in any category -- in Argentina, Australia, Brazil, Canada, Denmark, Finland, France, Germany, Hong Kong, India, Indonesia, Malaysia, Mexico, Netherlands, Singapore, South Korea, Spain, Sweden, Switzerland, Thailand, Turkey, the U.K., the U.S., and Vietnam, among other markets, according to App Annie.

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