Microsoft Ditches Yammer Brand and Goes All-in on Viva Engage

Microsoft has confirmed that it's finally killing off Yammer, the enterprise social network it procured more than a decade ago for $1.2 billion. From a report: Yammer was initially created out of San Francisco back in 2008, with cofounder David Sacks formally launching the startup at a TechCrunch startup event. The company went on to raise north of $140 million in funding before Microsoft swooped in with its billion-dollar bid four years after its launch. In many ways, it's surprising that the Yammer brand has lasted this long.

Despite Microsoft's best efforts to bring Yammer to the masses by integrating it into its core Office suite of products, Microsoft has set about developing tangential communication tools such as Microsoft Teams, which the company integrated with Yammer in 2019. And then two years ago, Microsoft launched Viva, pitched as an 'employee experience platform' that was something akin to the corporate intranet of yore. In the intervening months, Microsoft has been turbo-charging Viva, and last year it launched Viva Engage, which it said at the time was an 'evolution of the Yammer Communities app.'

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