Microsoft is preparing to bring ads to AI-powered Bing Chat

In a move that will come as a surprise to just about no one, Microsoft has announced that it is 'exploring' the idea of adding advertising to its GPT-4-based Bing Chat. The company is framing the addition of ads to the AI-powered chat bot as a means of 'driving more traffic and value to publishers from the new Bing'. Microsoft says that it is seeking to do this by, among other things, 'pioneering the future of advertising'. See also: Microsoft's Windows 12 plans revealed Microsoft releases KB5023778 update for Windows 11 bringing fixes, taskbar improvements and Start menu notifications Microsoft… [Continue Reading]