Yelp Has a Wall of Shame For Businesses Caught Paying For Fake Reviews

Yelp is releasing a new index that tracks every U.S. establishment it's ever caught engaging in 'suspicious' activity to influence its reviews. Engadget reports: [T]he index is the first time the company has offered a single place where users can find a historical record of every business that's ever been subject to such a warning as well as a current list of businesses with active alerts on their pages. For Yelp, the index is both its latest move in a long-running war on fake reviews, as well as a nod to a changing regulatory environment in which fake reviews are attracting increasing scrutiny from regulators.

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