China’s annual e-tail frenzy broke records – trust us, say government, Alibaba and JD.com

5.26 billion packages shipped, 639 million on Saturday alone. But nobody's puffing up the cash pile
Alibaba and JD.com have forged a new holiday tradition by discussing anything but the revenue generated by the nation's annual 11.11 'Singles' day' e-tail frenzy.…