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HP exec says quiet part out loud when it comes to locking in print customers

lundi 4 décembre 2023, 11:15 , par TheRegister
Funny how marketing messages change depending on the audience
HP is squeezing more margin out of print customers, the result of a multi-year strategy to convert unprofitable business into something more lucrative, and says its subscription model is 'locking' in people.…
https://go.theregister.com/feed/www.theregister.com/2023/12/04/hp_printer_lockin/

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