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Liquid Death transcends water by hijacking our lizard brains

samedi 23 mars 2024, 18:03 , par BoingBoing
The human brain is amazing at certain tasks — say, inventing things like the wheel or Cheez Doodles — but it's always surprising to me how easily our big brains fall for blatant marketing tricks. 
This Atlantic piece digs into a product that sounds so idiotic on its face I can't believe anyone's buying it. — Read the rest
The post Liquid Death transcends water by hijacking our lizard brains appeared first on Boing Boing.
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https://boingboing.net/2024/03/23/liquid-death-transcends-water-by-hijacking-our-lizard-brains.html

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