Adobe unveils additional AI-based video-generation tools

Adobe has offered another glimpse into upcoming generative AI (genAI) video features  by previewing a tool that lets users create video clips from text and still image prompts. 

Adobe announced the Firefly Video model in April as the latest addition to its genAI models, which also handle image, design, and vector graphic generation. 

On Wednesday, the company released a preview video that shows how the Firefly Video model will be used in the Firefly web app when it becomes available later this year. In the web app, users can generate short video clips from text prompts, with adjustable controls for camera angles, motion and zoom. Images can also be uploaded as prompts to turn illustrations into live action clips, Adobe said.

The videos will have a maximum length of five seconds, an Adobe spokesperson told The Verge. 

The Firefly video generation model is “designed to help the professional video community unlock new possibilities, streamline workflows and support their creative ideation,” Ashley Still, senior vice president for Adobe’s Creative Product Group, said in a statement.

Adobe first discussed its genAI video plans earlier this year whenit previewed features coming to its Premiere Pro video editing app. These include text-to-video generation, a “generative extend” tool that creates additionalframes to lengthen a video clip, and “object addition and removal,” which which lets editors replace items in a scene — such as changing the color of an actor’s tie — or remove them from a shot altogether, such as removing a mic boom.

The features in Premiere Pro will be available in beta later this year.