TikTok Users Flocks To Chinese Social App Xiaohongshu

hackingbear shares a report from the Associated Press: As the threat of a TikTok ban looms, U.S. TikTok users are flocking to the Chinese social media app Xiaohongshu -- making it the top downloaded app in the U.S. Xiaohongshu, which in English means 'Little Red Book' is a Chinese social media app that combines e-commerce, short video and posting functions, enticing mostly Chinese young women from mainland China and regions with with a Chinese diaspora such as Malaysia and Taiwan who use it as a de-facto search engine for product, travel and restaurant recommendations, as well as makeup and skincare tutorials. After the justices seemed inclined to let the law stand, masses of TikTok users began creating accounts on Xiaohongshu, including hashtags such as #tiktokrefugee or #tiktok to their posts. '

I like your makeup,' a Xiaohongshu user from Beijing comments one of the posts by Alexis Garman, a 21-year-old TikTok user in Oklahoma with nearly 20,000 followers, and Garman thanks them in a reply. A user from the southwestern province of Sichuan commented 'I am your Chinese spy please surrender your personal information or the photographs of your cat (or dog).' 'TikTok possibly getting banned doesn't just take away an app, it takes away jobs, friends and community,' Garman said. 'Personally, the friends and bond I have with my followers will now be gone.' Xiaohongshu doesn't even have an English user interface. Reuters reports:
In only two days, more than 700,000 new users joined Xiaohongshu, a person close to the company told Reuters. Xiaohongshu [which was founded in 2013 and is backed by investors such as Alibaba, Tencent and Sequoia], did not immediately respond to a request for comment. U.S. downloads of RedNote were up more than 200% year-over-year this week, and 194% from the week prior, according to estimates from app data research firm Sensor Tower. The second most-popular free app on Apple's App Store list on Tuesday, Lemon8, another social media app owned by ByteDance, experienced a similar surge last month, with downloads jumping by 190% in December to about 3.4 million.

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