DeepSeek's AI App Will 'Highly Likely' Get Banned in the US, Jefferies Says

DeepSeek's AI app will highly likely face a US consumer ban after topping download charts on Apple's App Store and Google Play, according to analysts at US investment bank Jefferies. The US federal government, Navy and Texas have already banned the app, and analysts expect broader restrictions using legislation similar to that targeting TikTok.

While consumer access may be blocked, US developers could still be allowed to self-host DeepSeek's model to eliminate security risks, the analysts added. Even if completely banned, DeepSeek's impact on pushing down AI costs will persist as US companies work to replicate its technology, Jefferies said in a report this week reviewed by Slashdot.

The app's pricing advantage remains significant, with OpenAI's latest o3-mini model still costing 100% more than DeepSeek's R1 despite being 63% cheaper than o1-mini. The potential ban comes amid broader US-China tech tensions. While restrictions on H20 chips appear unlikely given their limited training capabilities, analysts expect the Biden administration's AI diffusion policies to remain largely intact under Trump, with some quota increases possible for overseas markets based on their AI activity levels.

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