Amazon's Prime Video Rolls Back Controversial 'Stylized' James Bond Thumbnails Without Guns

'When someone searches for 'James Bond' on Prime Video now, all of the classic films will show up...' notes Parade. But recently Amazon's streaming service had tried new thumbnails with 'matching minimalist backgrounds,' so every Bond actor — from Sean Connery to Daniel Craig — 'had a stylish image with '007' emblazoned over a color background.' But in most of those 'stylized' images, James Bond's guns were edited out.

It looks like Amazon backed off. On my TV and on my tablet, selecting Dr. No now brings up a page where Bond is holding his gun. (Just like in the original publicity photo.) And there's also guns in the key art for The Spy Who Loved Me, A View to a Kill, and License to Kill.

'Perhaps feeling shame for the terrible botch job on the artwork, not to mention the idea in the first place, Amazon Prime has now reinstated the previous key art across its streaming service,' notes the unofficial James Bond fan site MI6. (In most cases guns still aren't shown, but they seem to achieve this by showing a photo from the movie.)

That blog post includes a gallery preserving copies of Amazon's original 'stylized' images. They'd written Thursday that Amazon didn't just use cropping. 'In some cases the images have been digitally manipulated to varying levels of success.'

Read more of this story at Slashdot.